This design concept expresses our company's history and future possibilities. We were founded on the twin principles of tradition and trust and the twin lines suggest these two pillars of our history. At the same time, the upward-slanting imagery suggests our pledge to strive for the future.

The circle at the upper right balances out the whole and suggests an active and dynamic enterprise that is flexible and forward-thinking. Our key theme for this trademark is the limitless possibilities of the human spirit and the untapped potential of the cosmos – the spheres and lines form together to suggest an image of the universe.

The upward-slanting line in the letter E mimics the diagonal lines in our trademark and stands for Enterprise, Energy, and Expansibility.

This mellow orange suggests harmony and warm human interaction – in brief, a symbol of the human element and passion we put into our work.
We like to call this color "communication orange," underscoring the importance of strong interpersonal relations and our pledge to create harmony between individuals and business.

This universal blue color hints at a bold energy and also delivers a cheerful impact. We like to call this color "active blue" for the unflagging energy and dynamic business acumen it suggests.